We have just got back from our 9th Cannonball Run, the last 5 of which we have been responsible for all web, video and photography work as the rally roared across Europe.
The event is best described as a rolling party, where petrol heads from around the world come to drive on some of the best roads and track Europe has to offer, staying in some of the most luxurious hotels in beautiful destinations. This year we took in the sights and sounds of Portoroz (Slovenia), Rappalo, the Monza F1 track, Milan and Versailles.
The biggest challenge for us is the incredibly tight deadlines and quick turnaround on our work throughout the week. Each day the event website was updated with photos and a blog from the previous day. Every evening the video tapes from two cameras where logged and transferred to our mobile editing suite. During the day we edited, colour graded and mixed an appropriately pumping soundtrack, all while travelling between checkpoints. In 6 days we covered 2500 miles, captured and processed 18 hours of high definition video footage, took over 1200 images and edited a 15 minute video which received a standing ovation when it was shown at The Grand Hotel, Brighton, during the final night party. Oh, and we got to party a bit too!
The event is now over, but our work has really only just begun – we have now started work on editing a 50 minute documentary of the event and syndicating video content to various TV and News channels globally. And by the time we call ‘that’s a wrap’ on this years event, planning will be well underway for 2011!
The lack of wind all around the UK recently threatened to scupper the first BKSA Kiteival of 2010 this weekend in Redcar, Teeside. Whilst the wind conditions did put a stop to many of the heats, the sea breezes kept the course racers and landboarders happy and with a weekend of sunshine the event was a complete success. Check out our video of the weekend here:
A change from the usual outdoor water based activities, Blue Juice are filming a 5 minute documentary for Atlantis Swimming Club this month. The brief - produce a 5 minute video for delivery online through the clubs website that captures all aspects of the clubs activities. It will be the first time the new underwater housing equipment for the Canon 5D will be used, capturing high definition footage in and out of the pool. Watch this space to view the final production.
Posted on November 12th, 2009 by admin | No Comments »
In addition to the usual traditional web design methods we use to reach your audience, video has become a strong, viable medium to communicate with your visitors.
Viewing video content streamed directly from the internet has grown in popularity, and with increases in bandwidth and compression technology, high quality, interactive video applications can be delivered right from within your website, helping you drive new levels of engagement with your visitors, enhancing key relationships, user knowledge and business performance.
Rich interactive presentations can be built cost effectively & quickly and are a unique way to deliver your message, combining video and audio with interactive screen content. Imagine this…you normally deliver your companies’ annual report through a bound paper copy or an electronic file such as a PDF which is emailed to shareholders.
Why not deliver a personal message and overview of the report, complete with interactive content as you progress through your announcement? Deliver financial reports and allow users to interact and view relevant content at the same time, and give them the ability to watch at their own pace or review content again.
Other examples could include launching a new product, explaining a service, conducting a training course or making a company announcement to your staff.And its not just about delivering a message, interactive content can be used to generate additional targeted revenue streams and attract new visitors to your site.
Video is the future of brand and stakeholder engagement on the web – contact us to find out more!
Posted on October 3rd, 2009 by admin | No Comments »
We have just got back from our 9th Cannonball Run, the last 5 of which we have been responsible for all web, video and photography work as the rally roared across Europe.
The biggest challenge for us is the incredibly tight deadlines and quick turnaround on our work throughout the week. Each day the event website was updated with photos and a blog from the previous day. Every evening the video tapes from two cameras where logged and transferred to our mobile editing suite. During the day we edited, colour graded and mixed an appropriately pumping soundtrack, all while travelling between checkpoints. In 6 days we covered 2500 miles, captured and processed 18 hours of high definition video footage, took over 1200 images and edited a 15 minute video which received a standing ovation when it was shown at The Grand Hotel, Brighton, during the final night party. Oh, and we got to party a bit too!
The event is now over, but our work has really only just begun – we have now started work on editing a 50 minute documentary of the event and syndicating video content to various TV and News channels globally. And by the time we call ‘that’s a wrap’ on this years event, planning will be well underway for 2011!