Working on the Cannonball Run Europe
We have just got back from our 9th Cannonball Run, the last 5 of which we have been responsible for all web, video and photography work as the rally roared across Europe.
The event is best described as a rolling party, where petrol heads from around the world come to drive on some of the best roads and track Europe has to offer, staying in some of the most luxurious hotels in beautiful destinations. This year we took in the sights and sounds of Portoroz (Slovenia), Rappalo, the Monza F1 track, Milan and Versailles.
The biggest challenge for us is the incredibly tight deadlines and quick turnaround on our work throughout the week. Each day the event website was updated with photos and a blog from the previous day. Every evening the video tapes from two cameras where logged and transferred to our mobile editing suite. During the day we edited, colour graded and mixed an appropriately pumping soundtrack, all while travelling between checkpoints. In 6 days we covered 2500 miles, captured and processed 18 hours of high definition video footage, took over 1200 images and edited a 15 minute video which received a standing ovation when it was shown at The Grand Hotel, Brighton, during the final night party. Oh, and we got to party a bit too!
The event is now over, but our work has really only just begun – we have now started work on editing a 50 minute documentary of the event and syndicating video content to various TV and News channels globally. And by the time we call ‘that’s a wrap’ on this years event, planning will be well underway for 2011!