“For designers, creatives, clients and friends. Glug is for us, for everyone we know and everyone they know…”

Tired of boring networking events, this is a great event to meet people and have a few beers at the same time. In partnership with Glug London Made Studio and Studio Output, Agency Rush and Crush bring Glug to Brighton. Following the overwhelming success of the last two Glug events, a venue change was in order and we were there to capture the night, and enjoy a beer, or two…..

Glug Brighton – 23rd April 2010 – Images by Craig Sawyer

Well the start of the UK kite surf competition season was blessed with clear skies and beautiful warm weather – its a shame the wind and waves didn’t turn up! We were down in Watergate Bay all weekend, full report, video and photos will be online soon but for now some of our photos are on the BBC Cornwall Website here.

While in Zaafarana, Egypt, we put together this Triple S Wildcard Entry video for Dan Sweeney, the UK Junior Kitesurf Champion.

“The Triple- S Invitational is the international free ride “world championships” of kiteboarding. 2010 marks the 5th year of the Triple-S Invitational, after four extremely successful Triple-S events, this has become a highly anticipated event on the pro kiteboarding calendar. Watch the world’s best kiteboarders compete in Surf, Slicks and Sliders in Cape Hatteras, North Carolina. 7 Parties, 7 Bands!”

Watch this space to see how Dan, and the video produced by Blue Juice gets on!

It’s been a pretty hectic start to 2010, and following a trip to Zaafarana in Egypt and Les Coches in France to produce a selection of video podcasts I started to realise I had to really put some serious thought to hardware and workflows if I was to make it through an already busy year of web and video production.

I consider myself pretty technically comptent, to many I am considered a techie geek – always one to embrace the latest gadgets and push them to their full potential in my work. The last two years in particular have seen real advances in the kit and technologies at our disposal – HD DSLRs, go pros, prores, proxies, LT, quad cores blah blah blah and if we are not careful we can all be at risk of going into digital overload – not seeing the wood through the trees, the creative through the technical. Technology should help take some of the pain away to let us be completely focused on creativity, it shouldn’t dictate it.

With hardly any time to catch my breath I am already making filming and web design preperations for the Cannonball Run Europe which kicks off on 4th July and three sizeable corporate web videocasts scheduled in May. Rather than think about what technology I have at my disposal first, I am instead going to bust out the pad and pencil. (NB not an iPad!)

Great concepts and ideas come from not being tied to a gadget, so after completing this post the iPhone is going off.

We love technology, and we love the fact that the budget for equipment no longer dictates the quality of visual output as much as it used to. Craig spent a few days ‘working’ in Les Couches with Kamikaze Boarding and had a chance to try out the GoPro HD. He mounted the camera on his board using the surfboard mount.

We have just returned from a week away in Zaafarana, Egypt, with Kitesurf Kings – a UK based Kitesurf School that specialises in Overseas Clinics.

Situated on the Red Sea, Zafarana Beach Resort lies to the south of Cairo and the north of Hurghada. The lagoon offers both perfect conditions for beginners and experts alike, there is plenty of room for everyone and with waist deep water with only sand under your feet there is no excuse not to try those new moves!

As well as the 4 students on the intensive week long course, we were joined by Dan Sweeney, current UK British Junior Champion, his brother, Oli Sweeney and John from Stormriders.  The purpose of the trip was to produce a short promotional video for the Kitesurf Kings Overseas Clinics, and podcast and still image media content for Dan Sweeney as he enters the 2010 UK competition season.

We will post the videos and pics here soon.

We have been working hard over the last two months on the new site for Kamikaze Boarding.  One of the most enjoyable projects we have worked on for some time, with complete creative control over the design and content of the site.  As well as traditional design and e-commerce development, Blue Juice produced a short video for You Tube which included on set filming and green screen production.  The green screen footage was also used in flash video banners in the web shop.

Check it out now at www.kamikazeboarding.com

Over the last 6 months we have seen a notable increase in both client interest in incorporating video into their sites and online marketing solutions built and delivered through some form of video medium.

Perhaps suprisingly to many it is an incredibly cost effective and powerful method of delivering your message online, and with the success of the BBC iplayer and services such as Vimeo and YouTube, 2010 will be the year online video really comes of age and forms an important part of any web developers arsenal and many clients web sites.

Get in touch to find out more about the services offered by Blue Juice Multimedia.

A change from the usual outdoor water based activities, Blue Juice are filming a 5 minute documentary for Atlantis Swimming Club this month.  The brief  - produce a 5 minute video for delivery online through the clubs website that captures all aspects of the clubs activities. It will be the first time the new underwater housing equipment for the Canon 5D will be used, capturing high definition footage in and out of the pool. Watch this space to view the final production.

We are pleased to announce that Dan Sweeney, the local kitesurfer we have sponsored throughout 2009 in the British Kitesurfing Championships has won the Junior title! Its been an exciting year for us both, with Blue Juice accompanying Dan on trips to Barbados, Cornwall and, err, Swansea! Dans web site, put together by us, has been a focal point for all his activities and we look forward to sponsoring Dan next year as he moves in to the pros.  Well done Dan!