Round 3 of the BKSA Freestyle Kitesurf Championships took place in Hunstanton, Norfolk over the weekend of the 1oth and 11th July. Unfortunately the event clashed with the filming of the Cannonball Run Europe, but luckily James Boulding was in attendance to film the event and post the tapes down for a Blue Juice edit – cheers James!
Looking forward to Round 4 in Barrow already!
We have just got back from our 9th Cannonball Run, the last 5 of which we have been responsible for all web, video and photography work as the rally roared across Europe.
The event is best described as a rolling party, where petrol heads from around the world come to drive on some of the best roads and track Europe has to offer, staying in some of the most luxurious hotels in beautiful destinations. This year we took in the sights and sounds of Portoroz (Slovenia), Rappalo, the Monza F1 track, Milan and Versailles.
The biggest challenge for us is the incredibly tight deadlines and quick turnaround on our work throughout the week. Each day the event website was updated with photos and a blog from the previous day. Every evening the video tapes from two cameras where logged and transferred to our mobile editing suite. During the day we edited, colour graded and mixed an appropriately pumping soundtrack, all while travelling between checkpoints. In 6 days we covered 2500 miles, captured and processed 18 hours of high definition video footage, took over 1200 images and edited a 15 minute video which received a standing ovation when it was shown at The Grand Hotel, Brighton, during the final night party. Oh, and we got to party a bit too!
The event is now over, but our work has really only just begun – we have now started work on editing a 50 minute documentary of the event and syndicating video content to various TV and News channels globally. And by the time we call ‘that’s a wrap’ on this years event, planning will be well underway for 2011!
Over the last few months we have been working on a number of B2B promotional videos for retail shopping centres around the country. It’s been a great opportunity to try out some new ideas and work closely with a great marketing company who are looking try something innovative on projects that typically would be, well rather dull!
One such project has been for a major centre in Cardiff. 6 actors and actresses delivering lines throughout the centre and shot as ‘point of view’, the requirement was to produce a seamless tour of the shopping arcade. This meant the whole 3 minutes needed to be shot in a single take – if anyone messed up (including the camera operator!) it was back to the start.
Everything was shot using a glide cam body mount and floating arm to ensure smooth motion as the camera operator moved around, and the final edit is being colour graded in a Lock Stock and Two Smoking Barrels style. 
We were also responsible for casting the actors based on the script provided – the marketing company however were solely responsible for the crew all ending up in Flairz 70’s revival club that evening!
We will post the final video here once completed.
We were really pleased when this video dropped through the post from our friends Team Snake Oil in Norway. Blue Juice provided footage from last years Cannonball Run Europe to the Norwegian National TV channel to accompany a piece ahead of the 2010 event. We don’t have a clue what they are saying, but it looks great!